In a first of its kind in the two-wheeler segment, Royal Enfield entered the used motorcycle business with a new store in Chennai. The Vintage store will stock motorcycles bearing the Royal Enfield badge and will include three lines of business: used, reconditioned and restored motorcycles.
All used and reconditioned bicycles will be fully inspected by qualified technicians and the bicycles will be presented according to their condition and requirements.
The restored bikes will be real vintage bikes that will be repaired and restored to their original condition. The company strives to offer the loyal Royal Enfield customer a chance to upgrade to a quality option that has been tested and certified at a reasonable price.
When it comes to restored bikes, the bike enthusiast will be assured of a classic Royal Enfield heritage and a seamless, hassle-free experience.
Each bike will be subject to a 92-point check, thus offering the buyer quality and reliability. The paperwork and documentation will also be completed in the least amount of time and efficiently. The store will also offer assistance with financing options, vehicle insurance, warranty, and after-sales service.
This Chennai store, located at No 27, Mylai Balaji Nagar, Velacery Main Road, Pallikaranai, is the first of 10 such Vintage stores that Royal Enfield targeted across the country in the first year.