Category: Motorcycle Brand

With pumpkin spiced lattes and dark nights coming in abundance, it’s fair to say that spooky season is in full swing – something Brocade provides the perfect soundtrack for with their brand new single, “Haunted”. Showing us exactly how the track earned its namesake, “Haunted” begins with a thunderous clap of drums and gritty guitar strings, slowly descending into a cacophony of rock that shakes your eardrums as well as your soul in perfect time.

For the ultimate troubled love story, Brocade is seen in the track’s accompanying music video singing to a ghost to whom she confesses her undying love. Letting anger charge its lyricism, the track reveals Brocarde’s frustration that her lover will never be truly accessible – a poignant perspective on the nature of ghosts that is never truly explored. Seeking out his ghosts instead of hiding from them, Brocade delivers a powerful performance in which his penchant for biting melodies is perfectly tempered by its subtle cut of comedy and thought-provoking storytelling.

To celebrate the single’s release, we sat down with Brocarde to discuss the real ghost in “Haunted,” the rock artists’ journey so far in the industry, and what she hopes to accomplish next. Head below now for the unique and full interview…

Hi Brocade! How are you? Where are we talking to you from?
I feel with a half-heavy heart and two fingers covered in mittens! Typically, at this time of day, I would dust the cobwebs off my coffin, but since it’s almost Halloween, it’s currently at the undertaker’s where it gets its annual buffing and buffing. It’s so painful to travel, so they fit it with supersonic sparkly rims so I can drive it to the local supermarket. I’m considering starting a petition for dead body parking as I’ve had a few punches with hairy bikers for using the motorcycle spots.

How has the past year been for you? What were your highlights?
I’m a personal fan of any year with 22, and since it’s the first since 1922, it’s a bit of a riot! Highlights for me were finding a bat-shaped cookie in a packet of baking sheets, exploring the paranormal world in my podcast “Boo It’s Brocade” and of course releasing my new single “Haunted” .

Let’s start at the beginning, how did you find yourself in music?
As my five-year-old self stood desperately punching a triangle at the school assembly, I knew I was destined for greater things. After briefly trying the recorder, I realized that I wanted more out of life than an annual “Twinkle, twinkle, like star.” recital. When I was younger, I loved to act, I loved being on stage and I loved everything that was creative but above all I loved to write. It was an invaluable tool for me, to write everything that I dealt with internally and to sing it, it was my freedom of expression. For someone who struggled with self-image and introversion, being on stage gave me power and that’s where I came to life, it made me feel fearless. I did any type of show I could, acting, dancing and acting, but it was songwriting that got me into the music business. It gave me a voice where theater couldn’t, I found excitement performing my own songs and with the help of the internet I found I could be an artist of my own whole, I didn’t have to play a character in someone else’s story. I briefly dabbled in the world of “pop” music, but found myself headed in a direction I hated, I started to feel fabricated like I didn’t have my own voice after all, we m was told to look and act a certain way and I rebelled against it. I decided to run away to Los Angeles to “find myself”, that’s where I met great people who opened my eyes to a whole new world, I wrote the songs that I always dreamed of writing and the rest is history.

How did you discover your sound? What were your inspirations?
A big part of discovering my own sound was ignoring any rules or preconceptions, ignoring all the other artists and just focusing on what I wanted to say. I found my sound was defined by what I wanted to share, I orchestrated my emotions, so anger and frustration took me to the depths of rock and metal and my vulnerability played out with delicate classical instruments, which is why my music is so melting pot because there are so many elements of my personality and so many varied experiences that have made me who I am today. Any situation has the potential to be inspiring and it is important to remember this.

Congratulations on the release of “Haunted”! What was your state of mind when writing this song?
Experimental, adventurous and open to new experiences, I literally wanted to change records, I was bored with human nature and wanted to enter another realm. I had experienced some pretty upsetting paranormal activity and it really inspired me to write ‘Haunted’, it was a perspective I had never voiced before so it was fresh and something I was dying to to share.

What did you want to create?
I wanted to share myself and what I was going through at the time, every song starts with that, and it was no different.

How did you come up with the concept?
I wouldn’t say anything was conceptualized, that’s fair. Realistically, as a songwriter, I will take inspiration from anywhere and anyone, in the past I was scared and worried about running out of inspiration, after all, humans can be predictable and behaviors repeat and you can’t afford it sounds like a broken record! If you are closed you live less and I always wanted a life full of unique experiences. The song “Haunted” was my way of making sense of being introduced to a ghost, being an artist is such a big part of who I am and I was intrigued to see that a spirit would warm up on the creative side of me and even greater than that could music be another way to reach those who have been long forgotten and reach the afterlife?

Who was the first person you played the song to when it was finished? What was their reaction?
Edwardo, the ghost, since he was my muse and the song is about him, it felt right to share it with him first. Since the flickering of candles is one of Edwardo’s favorite means of communication, I thought I’d fill the room with candles, clutching my songwriting book, I cautiously mumbled the opening lyrics… Edwardo n didn’t appear… I continued blindly, each time getting longer and more intense with my delivery. As I sang the lyrics “Haunted, ghosted, so alive but dead inside”, every candle in the room went out and warmth rushed over my body. That’s when I knew the song had its stamp of approval and from that moment I was happy to share it with the world.

What do you hope people will take away from it?
I hope the clip gives some insight into what it feels like to be hit by a paranormal force. I’ve always loved the horror movie aesthetic, but this is like an actual horror story and I hope it connects to some people on all levels. Apart from that, I hope people can adapt my lyrics to their own situation and interpret them in a way that touches them personally. Although the lyrics are inspired by my personal experiences, they can be reversed and are very universal and apply to any forbidden or unconventional relationship.

Are there other genres that you would like to explore within your art?
I can really think in terms of genres, I guess I like to leave no stone unturned. Naturally, because of the emotional elements, I can see myself warming up to the country and southern goth style music, though I won’t lose my accent and pay homage to Dolly Parton. Who knows, you might find me retired on a ranch in Nashville, with a collection of dazzling cowboy boots, hugging a goat, strumming a guitar, and howling at the moon. The most important thing for me is not to limit myself and to be limited, how you are today is never how you are tomorrow.

And finally, where would you like to be in five years?
Hopefully I’ll be in 2027 and not lost in time. Although if Dr Who I wouldn’t say no to time travel, I often think I was born in the wrong decade, I would have been a good Victorian, or a bad Victorian, or maybe I’d steal the costumes and the aesthetic and keep the values ​​of 2022, it would be ideal to have one foot in the future and one foot in the past.

The Hero Vida V1 has been launched in India, with prices starting at Rs. 1.45 lakh for the Plus variant and going up to Rs. 1.59 lakh for the top-end Pro variant. And Hero MotoCorp agrees that the price of the product is high because of what it offers in terms of range, features and technology. But that said, Hero has confirmed that it will surely have a more affordable EV under the Vida brand, in the future. However, no specific timeline has been given for the launch of the more affordable electric two-wheeler.

Read also : Hero Vida V1 electric scooter launched in India

Dr. Pawan Munjal, Chairman and CEO of Hero MotoCorp, answered a question about the Vida V1 pricing strategy during a panel discussion on the sidelines of the Vida V1 launch and said, “It ( Vida V1) is loaded with features, possibilities and obviously every feature, every possibility costs money and it is an investment. We’re starting with, should I say, a premium product, but that doesn’t mean we’ll never have a more affordable product, if you will, than this, in terms of price. Surely there will be in the future.

Read also : Hero Vida V1 vs Rivals Electric Scooter: Price Comparison

The Vida V1 Pro gets a claimed range of 165km and a 0-40km/h time of 3.2 seconds. The V1 Plus has a range of 143 km with a 0-40 km/h time of 3.4 seconds. Both scooters can be recharged at the rate of 1.2 km per minute. Both scooters will have a top speed of 80 km/h. Vida V1 features include over-the-air updates, 7-inch touchscreen, keyless control, cruise control, SOS alert and two-way throttle. Both variants also have three driving modes – Eco, Ride & Sports. In addition to the launch of the scooter, Hero MotoCorp also launched the Vida charging network.

The brand was born in 1885 under the name of S. Bettmann & Co. It was founded by Siegfried Bettmann, a German based in London who markets bicycles that he imports from mainland Europe.

The name Triumph was registered in 1886 by Sigfried Bettmann; he wanted the name to be easily pronounceable in German, English and French. Two years later Triumph began manufacturing bicycles in Coventry, then continued to manufacture motorcycles from 1902.

This part of Triumph will experience financial difficulties due to the financial crash of Wall Street in 1929 and will be sold in 1936; Triumph motorcycles still exist.

The logo adopted in 1950 that will be found on the grille of the Triumph Herald. Photo RD

The TCP, the first British production car equipped with hydraulic brakes, was presented in 1925. In 1933, new management took over the reins of Triumph.

He will create a range of cars (sedan, roadster and sport) very well equipped around the Gloria, but sales do not follow. In 1936, it was the turn of the Dolomite, a small roadster, to arrive; 140 hp engine, top speed of 200 km/h but its price was too high for the time.

After the sale of the motorcycle division in 1936, the finances are still in the red and Triumph passes under administrative control in the summer of 1939. In 1945, the factories destroyed by the bombings, Triumph only has to rebuild.

Going through standardization

The future of Triumph goes through a new owner; John Black, already head of Standard automobiles, began by producing an 1800 sedan and then a roadster which did not find their customers.

In 1949, to standardize production, the Triumphs received engines and transmissions from Standard; in 1950, the sedan recovered the chassis of the Vanguard to become the Triumph Renown.

That year, at the Earl’s Court show, Triumph presented a prototype sports car with a Standard engine fitted with overdrive, retractable headlights and an electrically opening bonnet. Too futuristic, it was abandoned after two copies.

Based on the same chassis as the Herald, the Spitfire is a more economical version of the British roadster. Photo RD

In 1952, a simpler prototype (called TR1) gave birth to Triumph’s greatest commercial success: the TR line – for Triumph roadster – which represents more than 200,000 units sold.

The TR2, which arrives shortly after, reaches 170 km/h with its 90 hp 2-litre. In 1956 it was the TR3 with front disc brakes. We have to wait until 1961 to see the TR4; it is designed by Italian Michelotti and fitted with a larger 2.2L engine and a fully synchronized gearbox.

Finally, the TR4 becomes TR4 A IRS with the adoption of an independent rear suspension.

The first sedan for 30 years

Triumph benefited from many orders while Standard vegetated because of unsuitable products. The Standard-Triumph group is investing 2 million pounds for a new sedan project under the Triumph brand.

This will be the Triumph Herald, also designed by Michelotti. Available as a coupé and a 4-seater convertible, it is appreciated despite sometimes erratic behaviour; it stops in 1971. Triumph will use the chassis to produce a more rustic roadster than the TR4: the Spitfire; it will start in 1.1 l to go to 1.3 (75 hp) and finish in 1.5 l. A Spitfire with a 6-cylinder 2-litre engine and a wishbone rear suspension made its appearance in 1966: the GT6.

Certainly the most desirable model in the series, the TR6 is the last real car signed Triumph. Photo RD

In 1961 Triumph was taken over by Leyland Motor Corporation which discontinued the Standard brand. In addition to the roadsters and the Herald, Leyland added the 2000 saloon. In 1968, Leyland merged with BMC and Triumph found itself competing with MG and Rover.

In 1969, Triumph presented the last true TR, the TR6 designed by Karmann. At that time, the USA absorbed up to 75% of production, but new anti-pollution and passive safety standards led the brand to offer a new car fitted with a fixed roof: the TR7, which would be followed by a TR8 with engine. V8 Rover.

Triumph resumes the name of Dolomite, after the small roadster of 1936. This time, it is a sedan which will have a sportier derivative under the name of Dolomite Sprint with 127 hp. Photo RD

In 1970, Triumph released a final sedan, the Dolomite, available in a sporty 127 hp version: the Dolomite Sprint. British Leyland’s biggest problem (following the merger between Leyland and British Motors Corporation) lies in the fact that its activities are based on exporting to the USA, which has just tightened its standards.

British Leyland tried to survive by adapting the Honda Ballade which became the last car to bear the Triumph name in 1981: the Triumph Acclaim. Despite excellent sales, the adventure ended in 1984; The triumph disappears.

Harley Davidson electric motorcycle subsidiary Livewire saw its shares jump 24% today after news of a merger with AEA-Bridges Impact Corp.

Harley Davidson (NYSE:HOG) launched its Livewire (NYSE:LVWR) brand in 2014 by unveiling a prototype electric motorcycle. Since then, the company sold the Livewire motorcycle under the Harley Davidson brand, but has since split the motorcycle into its own brand. Livewire was listed on the NYSE and has now merged with a special purpose acquisition company (SPAC), AEA-Bridges Impact Corp (NYSE: IMPX.U).

With SPAC’s investment, not only did the stock jump 24%, but Livewire received a valuation of $1.77 billion, according to the SPAC website. Looking further into SPAC, their investment focus is broad as they seek to invest in “sustainable businesses”, which has attracted SPAC to invest.

“We are at the confluence of two fundamental changes impacting the industry – vehicle electrification and sustainability…,” says John Garcia, President and Co-CEO of AEA-Bridges Impact Corp, “LiveWire is well positioned to become the first sustainable electric motorcycle brand and redefine the industry by leveraging the manufacturing and distribution expertise of Harley-Davidson and KYMCO.We are thrilled to partner with Harley-Davidson and the team. LiveWire to help define the future of electric motorcycles as the industry continues its rapid transformation.

Press releases from Harley, AEA Bridges Impact and Livewire did not indicate plans for the brand. Still, at the very least (as noted by the SPAC presidents), they are well positioned by being reasonably early in the electric motorcycle market.

So far, Harley is one of the few select manufacturers in the electric motorcycle market. Zero Motorcycles and Enercia are examples of startups in the space, but larger names such as Yamaha, KTM, BMW or Kawasaki have remained absent. Honda, the world’s largest motorcycle manufacturer, recently announced plans to offer electric motorcycle options worldwide, but they have yet to materialize.

The biggest challenge facing Livewire is price. Hopefully, with continued investments like today’s, the brand will be able to make electric motorcycles more competitive against their gas-powered counterparts.

Disclosure: William is not invested in any company related to the Livewire merger.

What do you think of the article ? Do you have any comments, questions or concerns? Email me at [email protected]. You can also reach me on Twitter @WilliamWritin. If you have topical advice, write to us at [email protected]!

James Kon

Widely known for its racing DNA and excellent quality, the iconic global motorcycle brand Ducati will make its grand entrance into the Brunei market tonight with a launch ceremony at the Bee Motors Sdn Bhd showroom, Beribi.

The announcement of the brand’s arrival in the Sultanate was made yesterday at a press conference chaired by Ducati Asia-Pacific Vice Principal Marco Biondi and Ducati Brunei Operations Manager Tony Pang.

With the presence of the brand in the Sultanate, Ducati is now available in 96 countries with 70 importers and 795 dealers and service points. Ducati Asia Pacific’s assistant manager shared the brand’s rich history during a presentation. Ducati’s mission, he said, is “to enrich people’s lives through the incredible experiences offered by the highest quality, most beautiful and most high-tech electric two-wheeler products. “.

He also revealed that there are 305 official Ducati clubs worldwide with 33,553 active members.

Meanwhile, Tony Pang said: “Ducati Brunei is managed by Bee Motors Sdn Bhd who obtained the license to be an official Ducati distributor in the country in April 2022. The 144 square meter Ducati Brunei showroom will house the ranges of Ducati models. , accessories and clothing as well as a service center with two standard repair bays and parts supply.

Ducati Asia Pacific Vice Principal Marco Biondi and Ducati Brunei Operations Manager Tony Pangin a group photo with a Ducati Streetfighter V4S. PHOTO: JAMES KON

He also revealed his future plans, including riding tours, rallies and meetups, the latest collection of apparel and accessories, and an offer to support the local official Ducati club.

Regarding the partnership with Bee Motors, Marco Biondi said: “Bee Motors has experience in the automotive industry. They have extensive knowledge of the motorcycle industry and we are very pleased with their knowledgeable technicians and after-sales service.

“We want to establish a presence in Brunei. We have already received a good response from the public even before the showroom launch with all Ducati models,” he said.

The Ducati scrambler 800 range, Multistrada V4 and V4S, Panigale VS Bayliss 1st Championship 20th Anniversary, Streetfighter V4 and V4S as well as Monster will be on display in the showroom.

Eight locations have been proposed for a brand new youth center in Peterborough (image: Adobe)

Peterborough City Council will seek government funding to set up a new ‘youth zone’ in the city with the aim of reducing anti-social behavior and mental health problems.

The provision will aim to provide young people in Peterborough with a brand new service that will offer a wide range of activities, opportunities for personal development and various levels of support.

A typical youth zone operates seven nights a week, has up to 4,000 members, and up to 100-250 young people visit each night.

A number of possible locations for the Youth Zone were identified as part of the initial process.

These include: Wellington Street Car Park, Dickens Street Car Park, Stanley Park, Embankment East (next to the regional swimming pool), Bishops Road Car Park/Vineyard Road nearby, Riverside Carpark, Fletton Quays and the Pleasure Fair Car Park .

The application for funding – up to £8.7million – for the project will be made through the Department for Digital, Culture, Media and Services’ ‘Youth Investment Fund’. sports, which is part of a £368m capital fund available in deals of between £3-4m at a time.

“Improve Opportunities”

Councilor Lynne Ayres, Peterborough City Council’s Cabinet Member for Children’s Services, Education, Skills and University, said: ‘This is a chance to enhance the opportunities we can provide to all young people in Peterborough and shows our commitment to exploring existing initiatives that inspire young people to realize their own potential.

“We put in a lot of work to prepare our initial funding offer, and we know that ‘OnSide’ has a proven track record of delivering successful youth zones in other areas. Peterborough is a priority area for this government, and we will wait to find out if our application has been accepted.

This is Stage 2 of the Youth Investment Fund (2022/23 to 2024/25) and will provide up to 300 installations across the UK.

The proposed Peterborough Youth Zone would be a place for young people aged 11 to 18 (and up to 25 for young people with special educational needs and disabilities).

Certain location requirements must be met for a successful project and these must include: being neutral in terms of areas and communities; be important in attracting young people into the building from the street; and be centrally located to be accessible to young people on foot, by bike or by bus.

“Bringing a better future”

The Peterborough Youth Council has also shown support for the introduction of a youth zone, highlighting the benefits they have brought to other parts of the country by helping young people feel more engaged in their communities (resulting in reduced crime and anti-social behavior), learn new skills, find career opportunities and improve their mental health.

He said: “We believe the positive impact of such a space in Peterborough would be invaluable and bring brighter gifts, a brighter future and greater joy for young people in Peterborough.”

The cost of running a youth zone is in the region of £1.3m per annum and it is expected that the council will make a proposal to contribute 15% or £200,000 per annum in this regard.

The capital cost for the council has so far been quoted at £950,000. However, Onside has indicated that it is likely an additional project cost of around £1m could be incurred.

He asked if the council would sign up to this by using its Shared Prosperity Fund offer to cover the £200,000 first year contribution (meaning local authority contributions would start from April 2026).

The government’s Youth Investment Fund portal opened in August 2022 and Onside advised Peterborough City Council that in order to have the best opportunity to successfully bid, an “expression of interest” in partnership with Onside should be tabled as soon as possible, probably in October. or November 2022.

When Annie Leal’s father was diagnosed with diabetes 10 years ago, his whole lifestyle had to change. But little did she know that it would one day change her life too.

“My dad immediately changed his diet, but he’s always had a sweet tooth and I’ve known for years that he has a cupboard full of sugar-free treats,” says Leal. About 18 months ago, she rummaged through the sugar-free treats her dad had hidden in his pantry, hoping to find something sweet for herself. She also wanted to satisfy her craving for Mexican candy, something she particularly loved, being born and raised in Monterrey, Mexico. Yet there was nothing, only chocolates, lollipops and caramels.

“I was like, ‘How don’t they have sugar-free Mexican candy?’ and he was like, ‘Mija, I can’t find it,’” Leal re-enacts. She was in disbelief, spending the entire evening combing the internet for some form of sugar-free spicy and sweet candy to give her dad. , but there was none. The answer was immediately obvious to her: she should make it herself. This was the start of I Love Chamoy, a brand of sugar-free Mexican sauce created by Leal.

“The next day my dad drove me to Target to pick up notebooks and markers, like it was the first day of school,” laughs Leal. “I didn’t know where to start, but I just started drafting names and a logo.”

Leal has a background in social media and marketing, and had developed branding for a company run by a food engineer. It was then that she decided to call on her for the recipe and development part of I Love Chamoy. “I never thought I’d be in consumer goods,” she says, adding, “I really can’t cook to save my life, which is fun.”

Although Leal didn’t know exactly how research and development worked, she knew intimately what chamoy should look like. So began his journey of testing iteration after iteration of sugar-free chamoy, concocted with chilli, lime, citric acid and sweetened with monk fruit. By the 27th version, Leal was convinced that she had found the flavor and introduced it to her father and sister.

Although she loves her family and their unwavering support of her and the company, they are not one to be dishonest. “My little sister is judgmental but in the best possible way,” laughs Leal. “I expected her to be like, ‘This is so good,’ but instead she was like, ‘You’re not there yet.’” balance between sweet, spicy and tangy, without added sugar.

Leal’s first run was an order for 750 bottles, something she hoped could sell out within six months. But using her marketing chops, she posted about her company on TikTok, hoping to at least draw attention to her new product. The video went viral and her order sold out in less than a week. “Turns out a lot of people have similar stories to my dad, so we’ve been racing 100 mph since then,” Leal smiled.

The next agenda was to eliminate the red 40 from its ingredients, feedback it received from its growing TikTok community. He was back to test a new formula, this time with attempts to replace the artificial coloring with natural shades of beet and cranberry powder. Leal ultimately settled on hibiscus, which is known for its vibrant red color as well as its pungent flavor which is a natural complement to chamoy. Hibiscus is also frequently used in Mexican cooking, so the pairing made sense.

“I think sharing our business on TikTok and Instagram and growing it that way made for a quick and effective feedback loop,” she explains. “After seeing these very valid comments, I realized that there is this whole audience that we are not tapping into by not changing that about our product.”

Changing the recipe worked. I Love Chamoy is currently available for pre-order, having sold out multiple times, and Leal’s next run has grown from an initial 750 bottles to 15,000 bottles. All over TikTok, people are sharing videos of themselves trying his product — with fruit, in micheladas, on cucumber. Even people who have never tried chamoy are discovering different ways to use it.

“Someone said to me, ‘I didn’t know what to do with it, but I marinated shrimp and it was amazing,’” says Leal. “I’m not going to tell people how to eat it, but I love when they find new, creative ways.”

Family is at the heart of Leal’s story. Everyone is involved: her mother functions as a vice president of operations, constantly checking on sales. Her sister has a background in finance and is the custodian of QuickBooks. Her dad became the face of I Love Chamoy and even got recognition from the TikToks he was featured on.

And Leal, of course, is the mastermind behind it all, leading a positive TikTok community that shows the transparency behind his entrepreneurial journey and all the behind-the-scenes work it takes to build a family business.

“We’ve never had a hobby where we’re all together and so involved,” she says. “It really is the icing on the cake of it all.”

A NEW dealership for the legendary Triumph motorcycle brand will open in Chester this month.

The new dealer shop, which has been created in conjunction with Completely Motorbikes, will open on Thursday 22nd September at Deva Business Park in Deeside. Owned by Rob Ayland, this will be the second Triumph dealership in Completely Motorbikes’ portfolio, which also includes Triumph North Wales.

Triumph, which celebrated 120 years of manufacturing motorcycles in 2022, employs around 2,000 people worldwide and has been based for three decades in Hinckley, Leicestershire.

Completely Motorbikes is an official sponsor of the Bennetts British Superbike Championship and has an established track record in the region.

The launch is expected to create many new jobs in the region.

Devron Boulton, Managing Director of Triumph UK & Ireland, said: “We are delighted to open a dedicated showroom in Chester, creating an immersive experience for customers that will fully showcase our market-leading motorcycles, products and services. With such an exciting line of new motorcycles on offer, there’s every reason to pay Triumph Chester a visit.”

Rob Ayland, Owner of Completely Motorcycles, said: “We are extremely proud to expand our Triumph portfolio with Triumph-Chester. When designing the new dealership, we invested in many industry leading features including full showroom air conditioning which will ensure ultimate comfort for our customers. .

“I’m sure James, Anna, Gary and the rest of the team will continue Abergele’s warm welcome to the Chester store. It’s a generational opportunity that we look forward to welcoming you to.”

The new dedicated dealership will be able to provide Cheshire customers with high quality local support, service and expertise, as well as online service booking at: www.triumph-chester.co.uk.

Further recruitment for Triumph Chester is currently open by emailing [email protected]

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The history of the Aprilia RS250 motorcycle has been quite impressive since its introduction from 1994 to 2004. However, the two-stroke engine is rather old technology and is not allowed for the current market due to non-compliance with standards of global emissions.

Despite this, sources confirm that Aprilia will bring back the RS250 model but with a new engine. The engine is a 250cc parallel platform 4-stroke (4-stroke).

This CAD sketch shows the brand new 250cc DOHC 4-stroke parallel twin engine that Aprilia is developing. Interestingly, this engine places a “center cam drive” between the cylinders instead of just one side.

Several factors contribute to this configuration, including producing a more compact “cylinder head” while reducing the flexibility of the “camshaft” and “crankshaft”. What is certain is that this 250cc parallel twin developed by Aprilia was never made by another manufacturer.

For the record, the engine has been registered by Zongshen-Piaggio in China and will be at the heart of the all-new RS250 for the European and American markets. Meanwhile, for the Asian market, Aprilia will use the name GPR250RR.

Zongshen was also previously responsible for the production of the Aprilia RS125 and GPR250R for the Chinese market, powered by a single-cylinder engine. The GPR250R is also the platform for the RS250 SP which is released as a circuit machine in the United States in 2020.

The development of this new model indirectly marks the next stage of Aprilia and comes to compete with the 250cc “sportsbike” segment which is currently led by the Yamaha R25, Honda CBR250RR and Kawasaki Ninja 250.

Iconic British motorcycle brand Vincent could be revived with recent reports that the brand and naming rights have been acquired by India’s Bajaj Auto. Bajaj is India’s largest exporter of motorcycles, and leaked documents online seem to suggest that the Indian two-wheeler giant has indeed registered a trademark for the Vincent brand. So, is Bajaj planning to move into the modern classic motorcycle segment, becoming another Indian manufacturer to revive a historic British motorcycle marque?

Read also : Modern Classic Motorcycles – New Wave of British Heavy Metal

A 1955 Vincent Black Shadow. The Vincent Black Shadow was the fastest production motorcycle when introduced in 1949 and could reach a top speed of 125 mph (200 km/h).

Did Bajaj acquire Vincent?

carandbike has contacted Bajaj Auto, but company officials have neither confirmed nor denied such a development, leading us to believe that acquiring Vincent might be a possibility after all. An image of a trademark filing shows the registration date as 2017, with the “expiration date” listed as 2027, so there are still a few years left, if at all, Bajaj intends to relaunch and relaunch the brand. The trademark filing says it’s been five years since Bajaj acquired the name, but it’s only now that news has started to get noticed. So, is this Bajaj’s new secret, and what exactly are the plans with the Vincent brand?

Read also : Best Motorcycle Brands in India

Spy photo of the upcoming Bajaj-Triumph roadster, Bajaj is already manufacturing small-displacement motorcycles for Triumph in India. These Triumph badged bikes will be manufactured in India and exported worldwide.

Given that Bajaj already has a capital-free partnership with Triumph Motorcycles to manufacture small-displacement Triumph motorcycles in India, will the acquisition of Vincent give the two-wheeler giant some extra firepower to compete in the segment? modern classic? A brand that has almost no recall in the Indian market may not make strategic sense for Bajaj Auto. And modern Indian-made small-displacement classic motorcycles branded “Vincent” will not only have the brand appeal and value to take on segment leader Royal Enfield as well as powerful and recently revived brands like Jawa. and Yezdi.

Read also : Bajaj-Triumph Roadster spotted testing in the UK

What does Vincent mean to Bajaj?

At first glance, the news seems like a logical step for Bajaj to take on the likes of Royal Enfield, BSA, Norton, Jawa and Yezdi with its own range, but with the Vincent brand. But building brand equity for the Indian market can be a challenge. After all, Vincent is hardly known, outside of a handful of classic motorcycle enthusiasts in India at least. If Bajaj is indeed looking to acquire Vincent, what could be the possible strategy behind his revival? We are looking at a few possibilities. But first, let’s look at what the Vincent brand is.

A 1939 Vincent Series A Rapide. When launched in 1936, the Vincent Rapide was advertised as “the fastest production motorcycle” with a top speed of 110 mph (177 km/h).

The history of Vincent Motorcycles

British motorcycle brand Vincent was in production from 1928 to 1955, created by Philip Vincent who bought an existing motorcycle manufacturer HRD or Howard Raymond Davies, a small manufacturer of performance motorcycles of the time, which operated from 1924 to 1928. From 1934, Vincent developed two new engines, a 500 cc single cylinder, as well as a 1000 cc V-twin. Production increased in the late 1930s, with Vincent producing his most famous post-WWII models in the late 1940s.

The 998 cc 50 degree V-twin in the Vincent Shadow was a long stroke engine and developed 50 hp at 5500 rpm, although it could reach 200 km/h in 1949!

The Vincent Rapide was advertised by the company as its fastest motorcycle, with a top speed of 110 mph (177 km/h), but it was quickly eclipsed by the brand’s most famous model, the Vincent Black. 1948 Shadow. The Black Shadow, in stock form, could reach 125 mph (201 km/h), and in its first year of production, a Black Shadow reached 150 mph (241 km/h) at the Bonneville Salt Flats. In 1956, a Vincent Black Shadow in New Zealand set a new FIM (international motorcycle record) at 186 mph (299 km/h)!

Royal Enfield is the leader in the modern classic segment in India, and in recent years the company has cemented its position as the world leader in the mid-size motorcycle segment with a series of well-designed new models.

The modern classic

In recent years, the modern classic motorcycle has seen a revival with Royal Enfield cementing its position as the world leader in the mid-size motorcycle segment. Mahindra Group subsidiary Classic Legends acquired British motorcycle brand BSA and launched the new BSA Gold Star in the UK in July 2022. The new Gold Star is manufactured in India, but the company has established a technology center where manufacturing for European markets, on a small scale, can be initiated.

Read also : Norton Files New Trademarks under TVS Ownership

The new BSA Gold Star is built around a 650cc single-cylinder engine sourced from Rotax. With a period look, the new BSA Gold Star will spearhead the brand across the world, even in the United States.

In 2020, TVS Motor Company, India’s second-largest two-wheeler exporter after Bajaj, acquired British motorcycle brand Norton. Since then, TVS has invested heavily in the Norton brand and established a new state-of-the-art manufacturing facility in the UK. The new Norton brand, owned by TVS, has already relaunched the Norton Commando and V4 models, with improved engineering and technology.

Read also : Norton Motorcycles moves to new headquarters

India’s second largest two-wheeler exporter, TVS Motor Company acquired Norton Motorcycles in 2020.

Read also : Launch of the new BSA Gold Star in the UK

For Bajaj, the focus on the modern classic motorcycle segment took a different turn, when it signed a capital-free partnership with Triumph Motorcycles to manufacture small-displacement motorcycles in India. These Triumph branded bikes will be manufactured in India but will be sold both in India and will leverage Bajaj Auto’s huge global network to be pushed across the globe.

Read also : Next Bajaj-Triumph motorcycle spotted in near-production form

Bajaj is looking to expand its presence across Europe, and a brand like Vincent will give it strong brand equity in markets where Bajaj will be looking to establish a strong foothold.

Bajaj eyeing Western markets?

However, this still leaves plenty of room for Bajaj Auto to gain a foothold in the renewed interest in the mid-size modern classic motorcycle segment. While Vincent may not be so well known in India, Bajaj Auto is already working on establishing the brand and network in European markets. Today, Bajaj Auto exports two-wheelers to more than 70 countries around the world, and Bajaj Auto International Holdings BV now owns a 49.9% stake in PTW Holding AG, the parent company of the KTM Group.

Although establishing Bajaj in the West, particularly in Europe, may be the next big thing on the agenda, acquiring a historic brand like Vincent and relaunching it, with new technologies, may well be Bajaj Auto’s magnum opus of modern classic strategy. And that certainly opens up a whole world of possibilities, including a foothold in new segments, new markets and a direct shot at Norton and BSA’s premium customer base. Let the games begin!